The goal of our group can be summed up in one word: LEVERAGE. Whether you are looking for contacts in new accounts or need additional skill sets to round out offerings for your current clients, our network of members may be able to help. Members typically have the skills or contacts you need or will be able to direct you to someone else who can help.
Only B2B
Traditional lead exchange groups attract individuals and small businesses that service individuals or small businesses, but fall short when it comes to providing leads for real business-to-business opportunities. We only focus on B2B.
Let's say a marketing consultant discovers that their client needs sales training help, lacks an adequate CRM system, or requires more cost-effective print vendors. These are all potential leads for other B2B Power Exchange participants. The consultant can provide added value for their client by making a referral to a reputable solution provider. The client gets what they are looking for. And other members expand their pipeline with qualified opportunities. Everybody wins.
No exclusivity
We limit the number of service providers in a specific category, but we believe that complete exclusivity may limit your options or could hurt your credibility with customers. As an example, you may find that one business process consultant is better suited to your client due to reasons such as vertical experience, breadth of service offerings, a personality match or other reasons. Or your client may ask you for multiple referrals. Either way, our non-exclusivity policy will help you provide the greatest fit and value for your customer, while minimizing the risk to your reputation.
Expand your service offerings
Some of our members may be willing to work on a subcontract basis for your organization. So, depending on your agreement, you may be able to provide additional services for your clients, while still "keeping the business in-house."
Effective territory management
Our online leads groups enable you to reach more of your territory more effectively and more often - whether your target area is across the county or across the country. Here are some sample scenarios:
A San Francisco Bay Area-based consultant on project in Minnesota could begin to network closer to home for new opportunities while on lunch break at the client’s location. Basically, this would reduce the consultant’s possibility of “white space” between projects.
A business developer planning a trip for a single client meeting in a distant area could begin to network with others in the meeting region to fully book their calendar – making the trip as productive as possible.
An entrepreneur opening a new office could network with people in the new area to find opportunities and resources or research the business climate before spending the time and effort to open a physical location. Or he may decide to use his new connections as a virtual team until a solid foothold is established.