The B2B Power Exchange online meeting format provides opportunities to demonstrate your competencies in ways that cannot be accomplished in a group setting; but some presentation tools and tactics may be more effective than others. Be creative, but here are some things to keep in mind:
You have three minutes to impact the other attendees. Due to our one-hour time constraint, this will be monitored stringently. The time can go quickly, especially if you are not prepared or are computer-challenged. The more polished and practiced your presentation; the better the group and potential lead “referrers” will receive you.
Try to avoid the “infomercial trap”. Your goal is not necessarily to sell to the attendees directly, but to get them to refer you to their clients and prospects.
Sometimes less is more.
Landscape or monitor-friendly presentations work best. Here are some possible demonstration tools:
Pre-prepared word documents, one-pagers or information pages about you and your business
PowerPoint
Website tours
Sample deliverables
Webcams can be valuable tools for building rapport with other attendees, however:
The transmission may be affected by bandwidth and other issues. You may want to test prior to the first event you attend.
Be sure to have private or proprietary items hidden from the camera’s view.
You must have your camera set to “capture”, with the viewing window displayed on your desktop. Your camera will only be visible during times when you have the presenter’s role. If you can’t see your image during your three minutes, niether will other attendees.
Meeting attendees will see everything you see on your computer screen.
Close proprietary or private documents or files.
Try to fit your presentation materials on the screen, and reduce scrolling.
Audio and video are handled separately, so:
You will need to have an internet connection and a phone or USB headset
Multi-media presentations may be visible on screen, but the sound will not come through to the audience. Pre-recorded presentations will not work.
Also, some video players may not display video correctly for other attendees.